Guide
How to sell bulls online.
More bulls sell to buyers who never set foot on the place. Selling online just means giving a distant buyer everything he’d get standing at the pen — and making it easy to act.
Here’s what it takes to sell bulls online, whether by private treaty or production sale.
Give buyers what they need to decide
- Walking video on every bull, not just a photo
- EPDs with percentiles and a readable pedigree
- Registration and a one-click herdbook link
- Honest structure, disposition and phenotype in the media
- Clear availability, price or sale status
Make acting effortless
A one-tap inquiry that already knows the bull beats a phone number every time. Add video-auction links where you sell that way, and route every lead straight to you.
Run sale day online
For a production sale, a live sale-day board — lots, order and status — lets online and in-person buyers move together, then the site returns to normal afterward.
Straight answers
Common questions.
Do I need an online auction?
Not necessarily. Many bulls sell by private treaty online — the key is letting buyers evaluate and inquire easily. We integrate an auction service if you use one.
Will buyers trust a bull they can’t see in person?
They will if the page lets them evaluate it — clear video, verifiable EPDs and pedigree, and a real record behind the animal.